Feedier x maFormation, Groupe La Poste
Optimizing training journeys: Groupe La Poste, maFormation's strategy
+500k
feedback collected on all trainee journeys.
+1000
intelligent reports generated by maFormation teams.
+150
monthly active users.
Company
A committed platform for an optimal, inclusive learning experience
maFormation, La Poste Group’s internal platform, plays an essential role in developing employees’ skills by facilitating access to training and tracking career journeys. Since 2022, it has been using the Feedier platform to centralize feedback and analyze learners’ needs, enabling continuous optimization of the effectiveness of the training courses on offer.
With almost 90% of postal workers having taken a training course by 2023, La Poste Group confirms its commitment to increasing the skills of its teams. Moreover, Qualiopi certification, obtained by all its training organizations, guarantees quality processes. maFormation is fully in line with this dynamic, placing employees at the heart of its approach to best meet their expectations.
Context and challenges
Complex challenges hamper optimization of trainee feedback
With a complex network of training centers, maFormation collects a great deal of feedback to evaluate and adjust its offerings. However, challenges persisted, hampering the optimization of this feedback:
- Scattered and under-exploited data: Traditional tools were unable to structure feedback and exploit it effectively to meet learners’ needs.
- Lack of time and automation: Existing processes required significant manual effort to produce useful and exploitable analyses.
- Diversity of needs: As each pole had specific expectations, standardized tools limited the customization and adaptability of analyses.
Feedier solution
A tailor-made approach to transform feedback into levers for continuous improvement
Since 2022, Feedier has been helping maFormation to centralize and exploit feedback systematically and efficiently. Thanks to seamless integration with their Cornerstone LMS, Feedier has transformed the way they work.
Feedier's strengths for maFormation
- Massive, structured feedback collection: With Feedier, 500,000 feedbacks were collected (for a return rate of 23%), providing a rich, reliable basis for analysis.
- Instant reports: Over 1,000 reports consolidating anonymized data were generated and quickly shared between teams, facilitating decision-making and continuous improvement.
- Customized analysis: Each training center benefits from a view adapted to its specific needs, enabling targeted adjustments.
“We're really pleased with the responsiveness of the Feedier teams. It's a valuable asset that we definitely want to keep for the long term.”
Chrystel Fedrie
Project Manager, maFormation.
The results
In 2024, maFormation teams are seeing significant improvements thanks to Feedier:
- Reinforced adoption: 150 monthly active users use the platform to steer their decisions.
- Optimized feedback analysis: Feedback on training courses is used to quickly identify “tops and flops” and adjust offers.
- Increased stability of indicators: A clear improvement has been observed in the management and use of data.
Future
Towards more detailed analysis and wider adoption of Feedier tools
For 2025, maFormation wants to go even further by maximizing Feedier’s capabilities:
- Optimizing dashboards and performance: Developing even more intuitive, high-performance dashboards.
- In-depth exploitation of verbatims: A pilot team is already working on taking advantage of this qualitative data, with the aim of extending this practice to all teams to maximize the use of this functionality.
- Extended training: Raising awareness of Feedier among more employees, so that it can be used by all divisions.
Conclusion
Feedier has enabled maFormation, Groupe La Poste, to revolutionize feedback management by placing customer intelligence at the heart of its decisions. With 500,000 feedbacks collected and features tailored to their needs, Feedier continues to play a strategic role in continuous improvement and learner satisfaction.