Let’s get this out of the way. There is no rule of them when it comes to a good survey response rate.
A good place to start is by establishing a baseline from general benchmarks and your own data. From there, begin noticing trends through your experiments. Find out what is working and improve from there.
What makes a good survey is the insightful feedback you receive that helps fuel your business growth.
The ultimate ingredient to make your business a successful venture is to understand what your customers want.
And what better way to gather such insightful data than online surveys?