The Importance of Customer Feedback With Examples

Asking about the importance of customer feedback is like talking about toothbrush without toothpaste.

Yes.

Customer feedback is an important aspect of running a business that often gets overlooked.

With a primary vision in focus, it is easy to stray away from aligning your product offering with what your customers truly want. Resulting in an offering with a poor market fit that doesn’t truly solve a problem.

The best option to counter this is through obtaining quality and honest customer feedback – let’s explore this more in depth.

Feedback To Create a Customer-Centric Content Strategy

Why would you create a customer-centric content marketing strategy?

We are in a customer-centric market that demands we know and serve our customers better than the competition.

And while of course, every company wants to provide a product or service that serves their customers well, an Econsultancy study found that “only one in three consumers believe that their favorite company understands them.” That means, 60% of your customers feel as though you don’t know them and aren’t serving their needs at all.

If we’re going to change the statistics, and the way our customers feel, we need to listen to their feedback and support their needs at every touchpoint.

The What, Why And How Of Content Feedback

You’ve probably heard it all over the place – content is king. Getting content feedback is key to the success of your content marketing strategy.

While it may sound like a cliché, it’s been proven time and time again: content can make your company grow and attract new users, increase your traffic and convert those visitors into paid customers.

There’s only one problem – maintaining or starting a blog and keeping your visitors interested isn’t all that easy. If you haven’t started yet, read more about how to start a blog in this excellent piece.

You may be thinking that you’re doing everything the right way, but visitors just aren’t engaging.

The best way to find out what they think – simply ask them, using a feedback survey.

Offering a Better Feedback Experience

We have shared our vision about why we think feedback must be done differently, and how we do it, but today, I’m excited to share with you something even bigger. 

Our mission is simple: make the surveys less boring, more engaging and attractive for the end user. 

The end goal? 

Providing you with more feedback, more accurate and better insights. 

How To 10X User Adoption With Customer Feedback

Product adoption is one of the most important aspects of your customer success strategy.

Yet, being responsible for the user adoption strategy is one, if not the most, toughest assignment you can have.

Particularly in the SaaS world, where early users can jump from one product to another so easily and swiftly, we want to find a way to keep our new users and avoid the leaky bucket.

How MoiChef Uses Feedier To Create Surveys That Work?

Getting a good response rate to your post-order feedback request is impossible?

Who said that?

Case in point, MoiChef managed to collect amazing feedback from its customers after they received their package. I have been talking to them, and I’ll share some of the findings today.

Feedier Attended SaaStock 2018, Here Is What We Took Away

This year, the Feedier team had the amazing opportunity to attend SaaStock 2018 in Dublin, hosted in the RDS center. 

Is it worth it though for bootstrapped companies to attend such event? What are the main upsides and downside of doing it? 

I have broken all that down for you in this article.