Net Promoter Score Survey Explained

We hear it all the time, the Net Promoter Score Survey. “What is your NPS score?” Yes, one of the driving factors of any business, no matter how large or small, is customer satisfaction. If your customers aren’t satisfied with your product or service or with how you’ve helped them, they’re not going to want […]

6 SaaS Survey Questions To Gauge Your Customer Satisfaction

A question always nags at people, and so does a survey question. You don’t want to be asked random customer satisfaction survey questions, do you? I hear it all the time. Particularly in the SaaS (Software as a Service) space when it comes to improving onboarding and conversions, how do we measure customer satisfaction? What […]

Increase Your Response Rate With Survey Incentives

What if I could improve my response rate by offering a survey incentive? What if 100% of the customers would have filled my survey? That would be fantastic. As a rule of thumb, anything above 10% response rates will yield meaningful data. But, what if your customers are simply not committed to providing you feedback? […]

The Reasons Why Your Feedback Surveys Are Bad

Most companies do feedback surveys that don’t give any actionable results. They do it the wrong way. As Jeff Bezos, once said:  “Your brand is what other people say about you when you’re not in the room.”  Customer feedback is at the center of every organisation, it is more important than ever before. However, few companies […]